Can you Bike it Ad Campaign


I couldn’t believe it.

I saw one of these ‘Change for Life’ Anti-Obesity signs along Bow Road, one of the most dangerous roads in East London. In fact, I hardly saw a single cyclist there because it is so dangerous. Not only are there regular fatal accidents by regular motorists but even the police crash on this road.

Ironically the Campaign says you will ‘live longer’.. yeah, sure on the Bow Road.

The road is unfit for cycling.

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